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The Power of Video Marketing

November 10, 2015 @ 11:30 am - 1:00 pm

Learn about the power of video marketing and the importance of including it in your online marketing strategy, as well as how video can be used to

  • improve internal communications
  • lower your employee training costs
  • improve your customer service and training
  • and get your clients, customers and fans to help you create sharable content

Our speaker will help unravel the complexity of video production on a budget with advice on

  • the types of videos you should be making
  • the key attributes each video should include
  • how to convert viewers into clients by driving them down your sales funnel
  • how to reach your target market with your videos and get views

This promises to be an entertaining, educational and interactive experience. We hope you’ll join us!

Nov 2015 speaker smaller   

Melissa Ladaire
​Founder, Video Producer, Video Marketing Expert
​Gain Crowd Media

Melissa Ladaire is the Founder of Gain Crowd Media, a video production and online video marketing company. She is a graduate of the USC Entrepreneur Program and recipient of the USC Marsha Israel, Entrepreneur of the Year Award.

Her early career began in restaurant and retail. She was the founder of Pacific Coffee House, Inc. then expanded into specialty retail, first with toy trends off kiosks in malls throughout California. Later she expanded to inline temporary retail locations at high-end retail malls including The Shops at Mission Viejo and The Irvine Spectrum with her concepts Fresh Lemonade Home & Garden and Lemonade Baby. Throughout her career she has been a consultant helping entrepreneurs develop business and marketing plans and implement marketing strategies.

​Melissa is a Southern California native and the devoted mother of one daughter, Olivia Ladaire. She and Olivia have a love of entertainment and the arts, and were the hosts of an online radio talk show, Live with Livvey, that encouraged shared experiences, adventures and communication among families.

Thank You to our Chapter’s 2015 Sponsor

  UCI Logo 

Scott’s Parking: Valet for lunch and dinner is $4.00 per vehicle.  Complimentary Self Park is available in the underground structure.

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November 10, 2015
11:30 am - 1:00 pm