In gratitude for your support

The beginning of the new year prompts us to review the past year’s achievements, milestones, and challenges, and to look ahead to a new year full of possibilities.

For the IABC Orange County chapter, 2018 was full of stimulating programs on cutting-edge communications issues. We discussed hacking dangers and safeguarding clients’ privacy; cultivated advice from a top communications recruiter; offered professional advice at an innovative drop-in coffee session for recent college graduates; received valuable advice on communications measurement and the neuroscience of marketing; and enjoyed an evening game with the Anaheim Ducks, including a presentation on sports marketing from a Ducks marketing executive.

Our December holiday party was a highlight as well. This caliber of the year’s outstanding monthly programs is thanks to Cara Raffele, our diligent Vice President for Professional Development, and her committee, comprised of Events Director Jennifer Mower, Professional Development Director Lisa Thomas, and Bridget Soden Mills.

New chapter President John Fabris has proven to be an invaluable asset for our chapter as Vice President for Administration and President Elect. John has attracted an equally stellar board of directors and officers slate for 2019, and we can look forward to many more compelling programs in the months to come.

I’d like to thank all of you for helping make this year a successful one for IABC Orange County. Without the enthusiasm and involvement of our members we would never be able to achieve these milestones.

We have a robust and engaged membership, thanks to outgoing Vice President for Membership Judy Iannaccone and Director of Membership Ciara O’Keeffe. And we stay in touch through the many efforts of Vice President for Communications Stephanie Stiles and her committee.

Thanks to Vice President for Special Interest Groups Claudia Miller, we hosted several compelling 2018 programs for members of two groups, IndyComm for independent communications consultants and the Mastermind Group, which is studying the how-to marketing book, “The Brand Called You.” Our most recent IndyComm meeting in November featured Cara offering a stimulating presentation on personal branding, brand archetypes, and cultivating a persona that opens doors.

Past President Michael Shepherd was our senior delegate to IABC International and sustained our sponsorship efforts, and Sarah Willis keeps an eagle eye on our budget as Vice President for Finance.

I am so honored to have served as IABC OC president this year. I’ve treasured the opportunity to develop friendships and cultivate professional relationships, and the leadership experience has been invaluable. Thank you for letting me serve this fine organization – I look forward to continuing to see IABC OC progress and thrive in 2019.

Cathi Douglas, APR
IABC/OC president, 2018